Google has had a longstanding policy against advertising liquor, along with guns and gambling. Frank Watson at SearchEngineWatch found it surprising, then, when a search for [vodka] brought back Google Shopping results.
The search brought back results from various vendors, along with prices. "Now that does seem like they are contradicting their own rules," writes Watson.
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Within the mass confusion that can erupt when there is a blog controversy, occasionally a thoughtful post will emerge.Last week ShoeMoney wrote about the Death of SEO and here on this blog Greg Howlett supported that theory, while I spoke up to disagree with those opinions.Others have also been discussing the topic and Joost de Valk, has chimed in as well, after
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Mark Cuban suggested Yahoo or Microsoft could payoff the top five sites for each of the top 25,000 queries on Google, have those sites leave the Google index for good, and bring Google’s normal traffic for those sites into the rival fold.
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Welcome to Daryl Quenet’s introduction to Search Engine Optimization (SEO), optimizing design, and how to maximize your websites search engine positioning for the major search engines.
When it comes to running an effective website that ranks well on the search engine results pages (SERPs), there are three major factors that can influence the number of search engine referrals (incoming searches) you get. This applies to all the major search engines (Google, Yahoo, MSN, and Live).
Content Is King
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There are two words that are guaranteed to strike fear into the heart of any website proprietor: penalties and filters.
They damage rankings and ultimately may result in banishment from the search engines. However, before panic sets in, let us guide you through the basics of penalties and filters.
A penalty is caused by significant violations of a search engine’s website guidelines, such as:
ComScore’s James Lamberti reveals the new Google truth: Universal Search means fewer paid clicks.
Google’s latest mission is fairly clear: Reduce the number of clicks while increasing the value of clicks remaining. At first glance it appears disastrous for marketers. Less real estate on which advertise and higher premiums on the space available equals CPC inflation.
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Welcome to part five in this ten part SEO series. The ten parts of the SEO process we will be covering are:
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I can’t get enough of Chuck Lewis aka Poetic Prophet. He just doesn’t rap and rhyme using phrases we all know, but his rap tells a good story on what and how to do things in SEO, marketing and design. His next video called Design Coding is a good example of that.
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Here’s a hard truth for the hardliners to swallow: Outlawing something sometimes has worse consequences than the thing outlawed. Or, as the mob tried to tell Congress once: Prohibition’s a bitch.
Pardon my French. I’m descended from Appalachian bootleggers.
Google’s recent and notorious hard line stance against paid links is resulting in something quite predictable: The disaffected are leveraging every back-alley strategy they can think up. At least it doesn’t involve exploding trailers, tripwires, or bullets.
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